HedgeBrunch Partner Spotlight: Robert Moore of Jersey Finance

The People

HedgeBrunch Partner Spotlight: Robert Moore of Jersey Finance

Robert Moore is a director within Jersey Finance’s London Office. He has been with the firm for 2 years and his primary focus revolves around private wealth, family office and international banking. Jersey Finance is proud to work with key partners to represent and promote Jersey as the clear leader in international finance. Jersey Finance champion the competitive position of Jersey’s finance industry, both locally and internationally.


Hi Rob, what are you working on today? 

I am currently working on, amongst the usual daily duties, our Global Jersey event. The concept of Global Jersey was crystallised in October last year following the opening of our New York office. Jersey Finance now has representation in the major financial centres across the globe, covering Jersey, London, New York, Hong Kong and Dubai.

The pandemic has had such a global impact that we have all had to rethink/adjust our strategy and our Global Jersey webinar forms part of that thinking. It is vital that we remain positive and continue to represent and promote our industry, amplifying Jersey’s global proposition through our international offices and activity. As a world-leading international finance centre, Jersey’s political and economic stability, supported by its solid infrastructure, reputation and expertise, have provided certainty to individuals, families, corporates and funds for almost six decades. This certainty has never been more relevant than it is now during these difficult times.


How did you get to where you are now? 

Besides sweat and hard work, I took my first role in financial services quite late in life (in financial services terms!). I started as a junior in my mid-twenties, making my way up the corporate ladder before becoming a director of a regulated trust and fund services business provider.

I built extensive experience over the years within the private wealth, real estate and private equity sectors, holding executive director roles on a number of complex portfolios with varied administrative and regulatory requirements.

I subsequently left Jersey in 2018, and took a well-earned break over the summer before accepting my current role with Jersey Finance. Given my financial services background and knowledge of the jurisdiction, it was a perfect fit!


What attracted you to this business? 

Jersey Finance is quite unique in its offering. I’m part of a team of six directors – all based in different locations – and our role is to promote Jersey’s international finance centre within our respective jurisdictions. We help individuals, families and corporates, through tailored professional introductions to service providers who can help them with their business needs.

We do not get paid commission for recommending particular firms and we do not have a preferred list of service providers either. Instead, it’s all about matching the expertise of a selection of service providers to the specific needs and requirements of the end user.

What attracted me to the role was the opportunity to meet with an eclectic mix of people and promote a place I have both a professional and personal relationship with. Given my 17 years in Jersey, I know the financial services industry very well and have a genuine respect for the work undertaken by the Industry. Jersey’s recognised reputation allows me to confidently promote the Island as a genuine international finance centre of excellence.


What has been the most pivotal moment of your career so far?

The most pivotal moment of my career would be my move to Jersey. The exposure to an industry which is so well regarded and respected provided me with the tools and infrastructure to work with, and learn from, the best individuals, innovative entrepreneurs and families.


What aspect of our industry excites you the most?

I would say the aspect which excites me most is the innovative nature of the people who work in the industry, those who value it and make use of it.

Sustainable finance is a really interesting sector at present. At Jersey Finance we’re proud to support global clients with their sustainable objectives. From a private wealth perspective, inter-generational wealth transfers are a real driver behind this growth in the sustainable finance sector.

Jersey is well positioned to accommodate this ongoing expansion and we are certain that we have the solid foundations with which to support businesses and investors with their sustainable finance goals.


What would you change?

We live in a time of change, whether that is the change in people’s investment outlook or focus towards green/impact investments.

I believe we have a responsibility to help our industry evolve to meet these changes, to continue learning and help educate with greater transparency, the role of international finance centres.

Jersey finance embraces change and as a diverse and inclusive organisation, has recently been awarded Good Business Charter status in recognition of our commitment to good corporate citizenship and responsible business practices. We have also signed the Institute of Directors diversity and inclusion vision statement demonstrating our support for such change.


What do you invest in personally? 

Personally, with two young children, my preference is to focus upon investments that meet sustainability criteria, bring about social change and achieve a lasting positive impact. The return is not measured by the RoI but the difference or impact we can help make.


Where do you celebrate? 

Nowadays, given the restrictions in place, I celebrate at home with my family but when we see a return to normal, it would be nice to enjoy a meal with friends and family. Jersey has some of the best seafood in the world which I am very much missing at present!


What is at the top of your bucket list right now?

To swim with the Great White Sharks of Gansbaai, South Africa. It would be such a fantastic experience to witness these amazing creatures in their natural environment.


What does success mean to you?

I don’t see success in monetary terms. Success, to me, is being recognised by your peers for the work you do. Essentially, it’s the positive difference you can make and your ability to help others.


What’s the best piece of advice you’ve ever been given?

I have a few and given they are short and snappy, I’ll share all three! Don’t ever stop learning and growing as a person. Do what is right, not what is easy. And very importantly, respect – give it to get it!



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